Fill the cup / grow the cup

Anyone created a world-beating business on a spreadsheet❓❓❓

You know, the one,

😃😃 Turnover grows consistently year on year

😃😃 Costs stay low

😃😃 And the profits, well, they keep growing

There is just one small flaw.

Real life does not work like this…

The economic downturn, double-digit material cost inflation, and staff shortages, umm… They were not part of the model.

And, we all know…

💁‍♂️ 💁‍♂️ Progress is normally a winding line

💁‍♀️ 💁‍♀️ Stuff normally takes longer than we expect

🧭 🧭 And our plans change as we learn on the journey

Ok, I get it; that’s the problem, so where’s the fix ❓❓❓

𝗛𝗲𝗿𝗲’𝘀 𝗮 𝗻𝗲𝘄 𝘄𝗮𝘆 𝘁𝗼 𝗹𝗼𝗼𝗸 𝗮𝘁 𝘁𝗵𝗶𝗻𝗴𝘀:

📈 📈 You do good things, find customers and grow

⛈⛈You’re at 110% capacity and working 24/7

You throw people at the problem, but to be honest. It’s hard to deliver well and make money.

Stuff falls off the table.

🤕 🤕 You figure something has to change

So…

🛠🛠 You invest and build the systems and capability so you can achieve more with less

📈 📈 And you breakthrough – life is good, sales come in, and profits are up.

𝗧𝗵𝗶𝗻𝗸 𝗼𝗳 𝗶𝘁 𝗹𝗶𝗸𝗲 𝘁𝗵𝗶𝘀:

Your business is a glass of water, with the glass being your capacity and capability and the water the work.

💡💡 You start by filling the glass, by getting work in

💡💡 The glass gets full – it’s about to overflow

💡💡 So you grow the glass – building, culture, capability and capacity – so you can do more

💡💡 Then it’s time to fill that glass with sales – taking advantage of your new-found abilities.

Still with me?

Great

𝗦𝗼 𝘄𝗵𝗮𝘁’𝘀 𝘁𝗵𝗲 𝘁𝗿𝗶𝗰𝗸, 𝘁𝗵𝗲 𝘀𝗵𝗼𝗿𝘁𝗰𝘂𝘁❓❓❓

It’s knowing when you’re in a:

✅ ✅ Fill the glass season – getting new clients in

✅ ✅ Grow the glass season – building capability for your next move

✅ ✅ And aligning your actions to the season

Don’t be so busy that you’re not looking at the water level and the glass overflows.

Because stuff goes wrong there.

𝗛𝗼𝘄 𝘁𝗼 𝗱𝗼 𝘁𝗵𝗶𝘀❓❓❓

💡💡Get knowledge and expertise

It’s out there, books, your network, YouTube…

💡💡Make time to build for tomorrow

This is huge – unless you build it, it won’t happen, and it takes time!

💡💡 Be accountable for taking action and get an advisor or mentor

Doing this alone is tough; find someone to help you. Life is easier when you have a guide.

What do you reckon? Does this resonate? Let me know in the comments 👇👇👇